startups

20 essays

2025·05·15
3 years of starting up
2024·09·22
Founder dad’s paradoxes
2023·01·02
My 2022 Annual Review: Come Alive
2022·09·22
SaaS Startups in Singapore
2022·05·12
Building My Dream
2021·11·14
Calm's Growth
2021·07·25
How B2B Is Becoming Increasingly B2C2B
2021·07·18
How High Growth at a Startup Feels Like
2019·08·31
Buffer Analyze Launch: The Goals, Plan, Results, and Lessons
2015·03·31
Starting A Startup In College
2015·03·18
Why I Believe In Transparency
2014·03·01
Should My Startup Do Marketing? WhatsApp Didn't
2014·02·22
Acquired For $16B, How Much Did WhatsApp Spend On Marketing?
2014·02·20
Marketing and Business Development Take: Zoom
2014·02·05
Can entrepreneurship be taught?
2014·01·28
5 Things To Do As An Aspiring Entrepreneur
2014·01·23
What should startups focus on at the start?
2014·01·15
Lessons Learnt from my Landing Page for Idea Validation
2014·01·08
How to Name Your Startup
2014·01·05
Thinking of a name for a startup

Every Friday, I send a newsletter about living a real life, building a software business solo without social media, and keeping a public commonplace book.